I. Jackson - Profits with Principles (BOOK)

"Profits with Principles is a stunning achievement. Ira Jackson and Jane Nelson provide a compelling rationale for re-imagining enterprise to encompass a far broader set of responsibilities than in the past. This utterly original work is not only a survival guide for business and business executives, but also a survival guide for capitalism itself in a dangerous and confusing world."
--Tom Peters

"Profits with Principles draws powerful lessons from the world's most-respected leaders to show why social responsibility belongs at the core of the business and what to do to put it there. Heeding these lessons could raise the fortunes of companies and transform the face of global capitalism. The Jackson/Nelson principles should become every smart manager's words to live by. "
--Rosabeth Moss Kanter, Harvard Business School, and bestselling author of Evolve!

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